WEB Can Help Grow Your Business

Everyone wants to be reminded of good stuff. And part of that is learning about the good stuff.

Good stuff begets growth – when people learn, they are the right kind of consumer and provide for growth, whatever your definition of growth is (not necessarily larger).

We’ve got lots of that – good stuff – that can help your brewery and beer business grow.

Want some ideas? Let’s start with just a few.

1. Focus groups, even thus far, from hundreds of women have yielded dozens of categories of information per marketing beer to women. Valuable and useful information.

WEB can help you grow your beer business

2. On premise expertise. Want to figure out how your taproom, pub, brewery, and restaurant crews can better and still responsibly sell more beer and brush up on their customer experience skills? WEB has that kind of knowledge for you.

3. Educational workshops and discussions. WEB has numerous ways to help open the conversation with your consumers, within your crew, as well as from consumers to staff and staff to consumers. They’re all related and all different. Know which one to do when.

4. Events execution. WEB works with you to customize events to best fit your goals, market share, vision, and budgets. Most importantly – WEB helps you get more women holding your beer in their hands, more often.

Need more reasons? Call me to talk about it. 515.450.7757.

This operator is standing by and the women are waiting.

Raft & Craft Trip

WWW raft trip on the Rogue

Whew! How life goes round and round…

Friday was a fabulous Oregon Hops Growers Association BBQ hosted by S S Steiner in Brooks, Oregon. I was lucky enough to get to go and met several hops growers and other beer community enthusiasts and supports. Good people all (great food too!).

From Sunday through Tuesday I’ll be on the Rogue River with White Water Warehouse on a signature Raft & Craft Trip.

Joy, Bob and I will be plotting more beer and rafting adventures for 2011. In the meantime, visit their site and get in touch with questions. A raft trip would be a fantastic way to celebrate and reward your staff, treat your friends, and in general enjoy a few of the wonderful things our country affords us.

Now, where’d I put that paddle…

HUBba hubba

Hello All You Female Beer Enthusiasts!!

Coming right up – this Thursday’s Women Enjoying Beer event will feature HUB beers – Hopworks Urban Brewery, based out of Portland, OR. Perfectly appropriate especially since it’s Oregon Craft Beer Month!!

Hop to it and join us!

If you’ve saved your seat – you’re set. If you haven’t yet or know another woman to forward this to if they’d enjoy it, you can RSVP directly to me until end of day tomorrow (Tuesday the 13th) via this email or by calling 515.450.7757.

We’ll be at 4 Daughters Irish Pub in , OR. Plan on starting at 7 pm and going until 830. You’re very welcome to come early – enjoy dinner and drinks – and stay late (they are open until 11 pm). We’ll be up the stairs, to the back of the building.

Come ready to savor the flavors of these Organic Beers paired with fine 4 Daughters Irish Pub food. Matt, the very accommodating and beer happy chef, will again be taking good care of us.

It’s only $15 per woman – heck of a hot weather value!

Come quench your thirst for tasty quality beer and yummy foods. See you soon -

Slainte!

Ginger

Come join us at 4 Daughters

The next Women Enjoying Beer meet up is coming up next week – July 15th, Thursday. This month we’ll meet at 4 Daughters Irish Pub in Medford.
In honor of Oregon Craft Beer Month, we’re featuring the realllllly tasty and diverse beers from Hopworks Urban Brewery (HUB) – Portland. Mmmmm!

Details:

  • Thursday July 15th, 7 – 830 pm.
  • Flight of 4 HUB beers and 4 matching foods (as usual feel free to supplement the evening with additional beer and food as you wish on your own, come early & stay late!).
  • Only $15 per person for all the beer, food and fun.
  • RSVP’s please by July 13th to me directly – this email or phone 515.450.7757.

Also – there is still room on the Oregon Craft Beer Rafting Trip put on by White Water Warehouse. What a fabulous opportunity to treat yourself and a friend to a great trip, fresh air, quality beer (Ninkasi) and meet new people – all in the splendor of the state of beautiful Oregon on the Rogue River. Details here.

fermenting wort

Speak up if you have requests of beers, locations, field trip destinations, and foods to try. Your input is valued and always encouraged.

We’re also very glad to be available to you for private events (beer, food, dinner parties, and the like). What a great way to celebrate friendships, business relationships, and employee appreciation by hosting a totally singular event for people who are important to you. Call me when it’s convenient for you to talk about the possibilities.

Get in touch today to save your seat – and one or three for friends joining you this month. Many thanks.

Cheers!

Ginger

Raft & Craft + New Meet Up Beer Group

Two events on the near horizon to talk about today:

1. Raft and Craft – Joy and Bob have an Oregon Craft Beer Trip. Sweet! Raft on the gorgeous Rogue River, enjoy company of other fun folks, savor quality Ninkasi craft beer and stay in cozy lodges. Seems pretty complete.

We leave the 18th of July, return the 20th and Joy has all the details - contact her here.

2. 4 Daughters Irish Pub is starting their own beer group – the inaugural event is this Wednesday, June 23rd – open to all genders. We’ll be a hosting a tasty Beer & Cheese Fondue pairing. Mmmmmmmm! A classic combination – call them here for your tickets.

Get out and support the brewers of your neighborhood, region, and the world.

Beer makes the world go round in some very lovely ways.

Party Planning

The NBWA sent a Guide to Responsible Party Planning as part of their membership materials. Nice.

Reinforcement and refreshers are always a good idea. Here are a few of the tips they offer that we can all benefit from remembering.

1. Make a list of cab services for those who choose to drink so they won’t need to drive. Designate a chauffeur for the night, turn in keys as they come to the party.

2. Always serve food. Yes! Food not only complements the beer and other alcoholic drinks you serve, it helps absorb the alcohol (does not replace time needed to metabolize). Food and drink go hand in hand.

3. Stop serving about an hour before people are going to leave. Great idea! Help everyone be more responsibly vicariously by letting their bodies take care of alcohol consumed with some precious time.

4. Never hesitate to take keys away. Worst case scenario, someone gets mad – but they don’t end up dead or hurting someone else. Isn’t it better to have someone angry than dead?

There’s more. They have a lot of good info – check them out online.

And have safe summer fun.

What To Do

Ready for a great trip on the Rogue?

Well, one answer is to enjoy it (was there a question of what to do with your time??). Period.

  • Work – if it’s enjoyable absolutely qualifies.
  • Recreation – yes.
  • Solitude – whatever works for you.

One thing that makes life and all the people in it fun for me is to be adventurous. Joy is one of those people who have swooped in and made it that much more engaging and fun. She is her name.

We’re throwing this trip for all adventure goers – fresh air enthusiasts, livers, and doers. You can get details here.

We’d love to meet you and enjoy the adventure together.

p.s. great beer included

Support Your Local Festival

The last beer festival you went to was….When and where?

This would be a great day to find one nearby – either where you are or for a short travel trip for the weekend.

Supporting local (or not so local) beer festivals does a few things.

  • It supports the brewers and breweries that are present. Many of them flat our donate beer, some are recouped some cost.
  • It exposes you to new breweries to try.
  • You get to try new beers and maybe enjoy familiar ones as well.
  • You get to meet all kinds of colorful people (look in the mirror – there’s one!) and get some moderate exercise walking around.

There are lots of ways to find out where and when - here’s one site, here’s another, and you can find more events here too.

Beer and White Water

What do you enjoy your beer with?

How about some invigorating white water?

Women Enjoying Beer has been graciously and enthusiastically invited by Joy Henkle, White Water Warehouse to be along on a very special, first ever for them (and WEB) Oregon Craft Beer Trip.

WOO HOO! Get that life preserver on because here comes a literal boatload of fun!!!

This trip is scheduled for July 18 – 20th, includes comfy lodge overnight accommodations, tasty food, plenty of (free) fresh air and craft beer, and surely dynamite company.

Rogue river raft trip with White Water Warehouse

And the guests always make the party.

That’s you – women and men welcome. Register. Today.

We’ll be featuring the high quality beers from Ninkasi – YEA!  – as well for our two nights of pre-dinner beer and food pairing tasting.

Ninkasi was a generous partner earlier this year for a WEB meet up, much to the delight of the attendees. Thanks to Nicole, James, Jamie, and the entire crew in Eugene (Congrats on the expansion progress by the way).

There are a finite number of spots so reserve today by getting in touch with Joy here.

Up & Coming Fabulous Events

1. Monthly Women Enjoying Beer meet up – June 10th, Thursday (usually the 2nd Thursday of the month), 7 – 830 pm. Join us at Standing Stone for 4 different beers from a variety of breweries. Full details here.

2. How about a White Water Rafting Trip with Beer?!? Joy Henkle of White Water Warehouse has graciously invited me to join one of their fantastic trips. You can join us for a tremendous experience July 18 – 20. Contact Joy here to get details and make your reservations.

This is a first effort on a beautiful collaboration of a first class outdoor experience complemented by world class beer. We’ll do beer tastings intentionally & carefully paired with tasty foods the two nights we are out.

Rafting and beer – what an incredible combination! For those of you who have asked for trips, here’s your first opportunity.

3. July 8th – Full on Mexican Beer & Food dinner for our monthly meet up. We’ll have a delicious summery Mexican beers paired with courses of freshly prepared Mexican Food, by a Mexican chef.

Mmmmmmm! Is your mouth watering yet??