Inclusion is important

Making sure all members of it are invited to the conversation, invited to share a beer with no preconceived notions or expectations. This includes:

  • Consumers at every level of beer interest and knowledge
  • Brewers and brewery professionals
  • Vendors and suppliers, growers and manufacturers
  • Distributors of all kinds of beer (like the flavors or not, it’s still beer)
  • Retailers, both on premise and off premise
  • Ancillary partners like festival organizers and other supporters

They are all links on the chain that makes the pull successful: quality beer that everyone can safely enjoy. Break a link or leave one out and the chain is weaker for it.

Maintain the chain, keep pulling.

Categories: Good People, Something To Think About

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