10. Flavor

9. Community

8. Flavor

7. Social

6. Flavor

5. Camaraderie

4. They have the money for it

3. Value

2. Community

1. Flavor

Get it?

Good. Now get your own copy of the book to move bringing more beer to women.

Categories: Assumptions & Myth Busting, Marketing, Something To Think About, Women and Beer
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